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AI Lights Up Spring Festival Gala with Record-Breaking 1.9 Billion Interactions

How AI Became the Star of China's Biggest TV Night

The annual Spring Festival Gala has always been a showcase for technological innovation, but the 2026 edition took this tradition to new heights. For the first time, artificial intelligence wasn't just supporting the show - it became an integral part of both viewer experience and stage production.

Image

Interactive Celebrations Go Viral

As families gathered around screens nationwide, Doubao's AI features sparked unprecedented engagement. The "Toutiao New Year" activity alone saw users creating:

  • 50+ million customized zodiac-themed profile pictures
  • 100+ million personalized digital greeting cards

The numbers tell a remarkable story: by night's end, total AI interactions surpassed 1.9 billion, transforming passive viewing into active participation.

Behind the Digital Curtain

The technical achievements were equally impressive. During peak moments:

  • Computing throughput hit 63.3 billion tokens per minute
  • ByteDance's Huoshan Engine dynamically allocated resources to maintain seamless performance
  • Systems remained stable despite traffic spikes that would cripple ordinary platforms

"It was like conducting a digital orchestra," remarked one engineer involved in maintaining the infrastructure.

When Tradition Meets Technology

The most breathtaking applications appeared onstage:

  1. Riding the Wind Song: Seedance 2.0 meticulously recreated brushstrokes from classical ink paintings, bringing galloping horses to life with cinematic fluidity.
  2. Celebrating the Flower Goddess: Each performer received unique AI-enhanced visuals - "one person per month, one scene per person" became reality through algorithmic artistry.

The hybrid "AI-generated images + real-stage expansion" approach created visual spectacles impossible through conventional means.

Key Points:

  • Doubao's AI features drove 1.9 billion interactions during the gala
  • Computing infrastructure handled record-breaking 63.3B tokens/minute
  • Seedance 2.0 transformed stage visuals with unprecedented detail
  • Hybrid approach blended digital artistry with live performance

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